Expertise and experience proves it: if Kevin Harrington put something about selling in a book, then you know it’s worth reading. And, if other titans of the industry are also involved with the same book, then that’s a cocktail worth attention.
And more attention was drawn to it on September 24th of this year, when Kevin Harrington and others got together at St. Petersburg, Florida, at an event for a growing business option: entrepreneurship. There he signed copies of the book and likely empowered each eventual reader.
If you, personally, are looking for a book on sales, there’s a reason Kevin allowed his name on this one: and you should get reading it as soon as you can.